A video to donate to conèixer and promote the Aitona fruit

Fruiturisme and the City Council of Aitona are committed to the promotion and dissemination of Aitonenca fruit, the most joyful of the world! Finally, this summer we have prepared a promotional video that will be shown on TV3

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Since the beginning of the summer campaign, the City Council of Aitona and Fruiturisme have decided to continue donating to conèixer the fruit collection process and the guarantee of local quality. Això com, dignify the pagesia tasca. Within the framework of the new tourist campaign “Aitona, the taste of the summer”, The consistori and Fruiturisme have edited for the first copy a promotional video with the fruit with a main protagonist.

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This audiovisual clip has been published by media outlets with TV3 and has also been distributed through the social channels of the City Council and the Fruiturisme project. In it, you can see images of the fruit collection in the fields and the video is shared with the collaboration of the municipal fruit centers: Aitona Agricultura, Arfon Fruits, Espax, Frutaito, Fruitona and Produccions Agràries del Camp, to whom the council appreciates and values its involvement.

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Rosa Pujol, mayor of Aitona, highlights that it is a pioneering initiative and explains that “"The fruit of Aitona is not just a segell of quality that is unique to our home, but rather it represents the essence of a strong, dynamic and hard-working page. All values that deserve to be dignified"”.

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